WHAT ARE THE DIFFERENT TYPES OF LIGHTED BUSINESS SIGNS?

If your business needs an innovative way to attract your target audience, lighted business signs are a great option. It is one of the most affordable yet effective forms of advertising in Charlotte, NC.

In 2018, the cost per 1,000 impressions of LED signs was just only 15 cents. Compared to newspaper and radio ads, outdoor lighted business signs are well worth your investment.

Whether you need a lighted sign to cater to your 24-hour operation or highlight promotions and events, these provide the best value with positive results for your business.

Let’s explore your different lighted sign options and read more:

Neon Signs

If you want a classic look with a traditional feel, neon signs are a great choice. This lighted sign has a unique, bright glow that makes it attractive and unforgettable. Neon signs can be used both indoors and outdoors, depending on your business need. Their impact is unmatched despite requiring more maintenance and costs.

Neon signs are best used for:

• Attracting customers to your storefront display
• Boosting business impressions at night
• Creating an impactful indoor wall display

Outdoor LED Signs

LED signs are the leading choice for lighted business signs. They’re a very efficient and economical sign choice that requires less maintenance compared to neon signs. These can also be customized with different shapes, sizes, and colors.

Outdoor signs such as channel letters and monument signs use LED as the perfect lighting option. LED signs are even useful as attractive lobby signs for any business.

Businesses that operate late at night use outdoor LED signs. These include:

• Gas stations
• Pubs
• Hospitals
• Hotels
• And more

Electronic Message Boards

Electronic message boards are gaining popularity due to being a very engaging type of sign. These are highly effective in conveying your message while creating a positive business impression.

These digital displays allow businesses to communicate with customers in real-time. LED lights are fitted on the sign to create messages that can be changed remotely. This enables businesses to display multiple sets of ads and information at the same time.

Because of multiple messaging, it is a powerful advertising tool. Electronic message boards can be used to:

• Announce events
• Promote products and services
• Display important information
• Or display virtually any type of message you want to put out

Your Trusted Company for Outdoor Lighted Business Signs

Light up your business today with a lighted business sign! QC Signs & Graphics is a full-service sign company in Charlotte, NC. Our team designs, produces, and installs high-quality sign solutions for your business.

Our commitment to quality and excellent customer service sets us apart from other sign makers. We deliver all your signage needs, from lighted signs, dimensional letters, and more.

Contact our team today and talk to us about getting outdoor lighted business signs for your store!

Source: https://qcsignscharlotte.com/what-are-the-different-types-of-lighted-business-signs/

EVERYTHING YOU NEED TO KNOW ABOUT CHANNEL LETTER SIGNS

Business owners in Charlotte, NC, are always on the lookout for signages that are worth the investment. These are the types of signs that can draw customers in, boost your brand, and create a positive impression for your business. With a lot of options to choose from, channel letter signs do this best.

Impactful Custom Channel Letters

Channel letter signs are three-dimensional signs often used on the face of your store or building. It creates a depth of visibility that makes it more eye-catching compared to regular lettering.

Storefront channel letter signs are their most common use. These are highly customizable and can be formed and shaped to mimic your business logo. Lighting options are also available to make your sign stand out.

Types of Channel Letters

Standard Front-Lit Channel Letter

This is the most common of all the channel letters. It has aluminum sides and back and emits light from the front face of the sign. These LED channel letters are great for attracting attention as they keep your sign vibrant and bright. When you need business exposure at night, these are the perfect solution as well.

Halo-Lit Channel Letter Signs

Also known as reverse-lit channel letter signs. Halo-lit signs are usually made with metal and aluminum for a classy and sophisticated look. These are typically lifted off the walls and emit light from the back of the sign. This gives it a soft glow or “halo” effect that captivates your audience.

Front/Back-Lit Channel Letter Signs

This is one of the best signs if maximum visibility is your goal. This type of LED channel letters combines both front and reverse-lit features, giving you a lighted sign with a halo effect.

Using different colors for the front and backlighting takes your sign to the next level. It is the perfect sign to make a statement in your community, even at night.

Open Face Lit Channel Letter Signs

If you need a brighter storefront channel letter sign, open face signs are an ideal option. The front face of the sign is either clear or has no face at all. It is lit internally with LED or neon lights, creating a neon sign effect. If you want a unique and modern twist to your sign, this is the way to go.

Your Trusted Custom Channel Letter Sign Company

Creating a significant impact on your target audience is possible through channel letter signs. QC Signs is your top choice when it comes to custom sign solutions in Charlotte, NC. We are a full-service company that delivers high-quality and durable signs that boost your brand.

Our team understands that every sign investment should be worth it. We keep this in mind when creating unique signs that make your business stand out. Contact us today, and let’s get started on designing storefront channel letter signs for your business!

Source: https://qcsignscharlotte.com/everything-you-need-to-know-about-channel-letter-signs/

6 BEST WAYS TO USE YARD SIGNS EFFECTIVELY

Yard signs are a great option to help you spread brand awareness and generate more leads. A simple yard sign with your business name and number is often enough to have a very successful campaign, depending on where you place the sign. Where should you place them? We will share the six best ways to use yard signs effectively in Charlotte, NC.

1. Your Customer’s Lawns

Placing your signs on your customer’s lawns is a popular and wise strategy. The social proof of this strategy is strong, meaning that your customer’s neighbors know that they purchased your services. That encourages them to do the same. You can generate a lot of business this way.

2. Major Intersections

At every election, yard signs plaster major intersections. If you can get permission to put your signs here, it is a great way to generate interest in your business. It’s affordable to put a sign at several of the major intersections in Charlotte, and that will help you get the most attention.

3. Around Your Physical Location

Some people use signs to direct people to their garage sale. You can use signs to direct customers to your store or physical locations by placing directional yard signs nearby. This is especially smart for new locations. If you want the signs to be a little more high-end than those for a garage sale, consider metal yard signs.

4. Target Neighborhoods

You can target neighborhoods with yard sign advertising. Choose the neighborhoods where you most want to generate business and place your signs in their parks, schools, and more.  

5. Outside of Your Home

What about your personal property? Sometimes it can be beneficial to advertise your business in your own neighborhood. If your neighbors could purchase your services, let them know what you do.

6. Thematic Locations & Times

There may be a natural fit between places you can advertise and your business. If you’re a landscaping company, get permission to put your yard signs at local suppliers. If you’re an events company, put your signs out during Halloween and the holidays.

Start Yard Sign Advertising with QC Signs & Graphics

QC Signs & Graphics offers metal yard signs and other custom yard signs in Charlotte, NC. If you’re interested in promoting your brand and getting more customers with these convenient signs, contact us today.

Source: https://qcsignscharlotte.com/6-best-ways-to-use-yard-signs-effectively/

Design Your Own Food Truck Wraps & Graphics In Charlotte, NC

Do you have a food truck in Charlotte, NC? The right wrap will help you stand out from the competition and communicate the personality and flavor of your food to your customers and potential customers. If your food truck just has truck graphics, you’re missing out on having a more powerful, interesting, cohesive design that can make your food truck much more successful. Here are some great food truck wrap ideas.

Color and Contrast

There’s so much room for creativity with the base color and the contrast colors on your food truck. You can go as wild as you like with these, making vibrant color pairings that will make sure that your truck is seen. If you’re looking for some food truck wrap ideas, here are some color options:

• Few vehicles are purple, so this color easily stands out on the road.
• While reds are common, pairing them with another color makes them stand out. Consider yellow, orange, and green.
• Blues are common, but you can choose unusual shades that surprise people, such as baby blues, ocean blues, and very dark blues.

Movement: Arrows, Lines

Food trucks aren’t often in movement, but having the suggestion of movement in the design can make them more interesting and exciting. Dynamic designs will also look better when the truck is in motion, helping you to promote your brand throughout the town. Arrows and lines are two great ways to suggest movement in your commercial truck wrap design. Consider horizontal or diagonal lines across the truck, perhaps with different colors on each side.

Characters and Images

What should people think of when they think of your food? Adding characters and images to your food truck design is an opportunity to create a personality that your customers can connect with. Use images of flora and fauna from the country that your cuisine is inspired by. Or create a character for your brand that emphasizes your food’s qualities. You can apply just the character with a truck graphic.

What About Branding?

If your food truck is connected to a restaurant, then you’ll need elements of the restaurant branding on the food truck. Your commercial truck wrap can have the exact font, colors, and logo that your restaurant does.

Get Professional Help with Your Food Truck Design

Let QC Signs & Graphics help you with your food truck design in Charlotte, NC. Contact us today to work with one of our sign specialists on your complementary commercial truck wrap consultation.

Source: https://qcsignscharlotte.com/design-your-own-food-truck-wraps-graphics-in-charlotte-nc/

How Great Window Graphics Benefit Your Charlotte Business

A well-designed window graphic is a huge asset to your business. Both long-term and temporary vinyl window graphics can help you serve your customer’s needs, promote your sales, and do so much more. Discover how great window graphics will benefit your business in Charlotte.

Brand Your Storefront

Business window graphics can let you add more branding to your storefront. Many businesses that have channel letters above their front windows also have branded graphics across their windows to reinforce the brand and catch the attention of people who are closer to the window. Window shopping can lead to real shopping.

Promote Your Sales

You can use your window space to promote your sales and other events as easily. Placing the signs in your front window can help you leverage this spot to bring more foot traffic into your store. You can use vinyl for temporary signs, they are simple to install, and they won’t leave residue on the window when you pull them off. Even keep seasonal vinyl window decals and reuse them year after year.

Vehicle Graphics

Most window signs can’t be placed in a vehicle, but vinyl can. We can add full or partial vinyl wraps to your vehicle, which can help you promote your business across town. Whether you have a fleet of trucks, one vehicle for yourself, or a food truck, vehicle graphics can be a great tool to help get your business more attention.  

Inform Your Customers and Explain Hours

Windows signs are a great opportunity to add more information than you could in a typical storefront sign. There are many things you might want to communicate with vinyl window decals, like your business hours, slogan, or important policies. Those policies might include return policies, privacy policies, or something as simple as pick-up time from a daycare center.

Add Personality and Flair

Window signs don’t need to be simple and should never be boring. They are a great opportunity to add personality and flair to your business. Our expert designers can help you come up with a stunning design that shows off your brand personality.

Design Matters

If you want to make the most of your business window graphics, you’d be wise to work with a dedicated designer who understands your business goals and brings great ideas to the table. You’ll find such quality designers at QC Signs & Graphics. If you’re in Charlotte, reach out to us today to discuss your window sign needs.

Source: https://qcsignscharlotte.com/how-great-window-graphics-benefit-your-charlotte-business/

GIVE YOUR BRAND A MODERN APPEARANCE WITH DIGITAL MESSAGE BOARDS

Does your brand feel stuck in the past? For most brands, it is important that when clients and customers think of you, they think of an innovative, forward-thinking brand that can handle the challenges of tomorrow. However, it can be challenging to cultivate that look when your signage is stuck in the past, and your property therefore also feels old. Outdoor and indoor electronic message boards can help you dramatically change that perception. Learn about how digital message boards can change how your brand feels in Charlotte, NC.

Feel More Modern

A brand that uses the most cutting-edge digital sign options will feel more modern. Your brand will also feel more sophisticated and successful. Digital signs are captivating, and they feel high-end. And, because they are so large, these signs become focal points that make the rest of your space feel more modern too.

Customers are not yet used to seeing these signs at every store or office, so having one will really help you stand out. Eventually, they will become so common that customers expect them, and then not having one of these signs will make our business appear dated.

Stay Ahead of the Game

One of the biggest benefits of indoor electronic message boards is that you can change their message in moments. This is beneficial because if you made a mistake in your design, you could quickly correct it. However, it’s also beneficial because it helps you produce more unique designs so that customers always feel like something new and exciting is going on at your store or office.

Use Movement to Make Interest

Electronic message boards aren’t static, like other sign types. You can scroll text across them, have moving graphics, and achieve other interesting effects with these signs. Therefore, they make for more intriguing signs and they catch more attention.

Not only are these signs a way to change the appearance of your brand, but they’re also a way to get your brand in front of more eyes. Spread your brand awareness the digital way with one of these signs.

Choose an Electronic Message Board Today

At QC Signs & Graphics, we design, create and install digital message boards in Charlotte, NC. We can answer all of your questions about how your sign will look, how much it will cost, and how it can best reflect your brand. Get started with us today.

Source: https://qcsignscharlotte.com/give-your-brand-a-modern-appearance-with-digital-message-boards/

HOW OFFICE DIRECTORY SIGNS HELP YOUR BUSINESS

Building directory signs tell people where to go to find the office, service, or person they are looking for. When placed in the lobby, they help direct flow and make the customer experience better. Whether you own a property with multiple businesses or your business is so large it could use a lobby directory sign, you can benefit in many ways by installing these signs. Here are just a few of the ways that an office directory sign could help your business in Charlotte, NC.

Better Wayfinding

When customers can’t find their way in your property or business, they may get frustrated and leave. Even if they see it through to find the place they were looking for, they have a bad experience. Making a little investment in a lobby directory sign will significantly improve your customer’s experience and show that you value their time.

Meet Customer Needs

Customers with differences in ability appreciate building directory signs. Those who are hard of hearing may not be able to ask for directions. Those who have mobility differences don’t want to spend extra time and effort wandering to try to find what they are looking for. Directory signs will help them save time and feel more comfortable in your space. Add some braille to the sign, and you can support those with visual disabilities too.

Remove Social Pressure

Some people will not want to bother your staff to try to find out where they should go. Sometimes it’s just that they have an aversion to asking for directions. Other times, they are embarrassed about what they are looking for. This is especially true in doctor’s offices, charities, and other organizations that might bring up shame for some people. A directory sign relieves the pressure people feel when they don’t want to ask for directions and helps them have a much better experience.

Free Up Staff Time

Do your staff spend a lot of time directing customers and helping them find what they are looking for? Or do your staff frequently find they are waiting around while customers and clients try to find them? That time could be better spent on other tasks, or even just with bonding with customers and developing a better relationship with them.

Work with QC Signs & Graphics

We offer lobby directory signs in Charlotte, NC. Reach out to one of our sign experts today to get started designing your new sign.

Source: https://qcsignscharlotte.com/how-office-directory-signs-help-your-business/