3 Reasons Why Outdoor Advertising Is Essential For Small Business

Small businesses may not know anything about installing outdoor advertising. With less space and smaller budgets, it can be intimidating to invest in something like outdoor signage. However, outdoor signs for businesses serve many purposes that can help your business for years to come. Read on to learn about 3 ways outdoor advertising can help your business.

Reason # 1. Outdoor Advertising Signs Draw Customers to Your Business

Small businesses thrive on having an active and engaging audience of loyal customers. One of the best ways to get these customers is to make your business inviting from the start. With eye-catching custom signage, you’ll be able to attract the attention of drivers and passersby. Having new customers enter your business is the first step to creating that loyal audience.

Outdoor signs are also great for attracting attention from a distance. The more visibility you have, the more likely you are to draw in potential customers. Don’t just attract attention from pedestrians at your doorstep. Expand your range to draw customers from further out.

Reason # 2. Outdoor Signs for Businesses Increase Your Brand Recognition

Tools like custom storefront signs are terrific for promoting your business. Even if a potential customer sees your sign and can’t enter your business at that time, you’ve still created an impression. As these signs are permanent fixtures, you’ll gather more and more attention while also refreshing yourself in your audience’s mind every time they see your sign. Positive brand recognition is key to ensuring your business has a steady and constant stream of new customers. You can also incorporate lighted signs into your advertising. These allow your business to be recognized in hours with less visibility and can

continue to draw customers if you are open later. Even if your business does not operate after dark, a lighted sign will still improve your recognizability by capturing the attention of night drivers.

Reason # 3. Outdoor Advertising Is Useful for Promoting Sales and Events

Promotional banners and A-frames are great ways to announce seasonal sales and other events. These occasions are fantastic for attracting potential customers that need a little extra encouragement to enter your business. Using outdoor signs for your business, you’ll not only capture the attention of new prospects but also returning customers.

Outdoor Signs Near You

Exterior signage is important in making your small business stand out from competitors in the Charlotte, NC area. You can get custom outdoor signs made for your businesses by partnering with QC Signs & Graphics. To get your signage project started, contact us today and request a free quote.

Source:https://qcsignscharlotte.com/3-reasons-why-outdoor-advertising-is-essential-for-small-business/

The Importance Of Wall Murals In Your Workspace

The thought of modern office space might conjure up some images of a minimalist room with bare walls that are painted neutral colors. For far too many businesses, this image would ring true. Whatever themes and designs a business goes for when creating its workspace, there are some additions that can fit into any space and enhance it. One such addition is a wall mural.

What are Wall Murals?

A mural is simply artwork painted or stuck onto a wall (or surface) of a room. They’re very similar to wallpaper, except that they’re not usually a pattern that repeats. They can be completely customized. Personal photographs or images can also be used and adjusted to a size that fits perfectly the way you want it to. This could mean taking up an entire portion of the workspace or perhaps all of your walls. Wall murals are relatively simple to remove when handled by a professional.

Features of Wall Murals in Charlotte

Custom wall murals are the answer to making sure the addition to your workspace is exactly what you envisioned. However, there are some general features wall murals in Charlotte have in common, including:

• Quick installation
• Easily removable
• Highly customizable
• Totally unique
• Completely flexible

Many might hesitate with committing to a long-term change to an office space. An office wall mural can be a fun way to experiment with different styles and changes without worrying about the usual consequences.

How Wall Murals Transform the Workspace

There are endless options to personalize a wall mural to fit a particular office. One might choose to go bold and make a statement with a 3D wall mural. Whatever the choice may be, there are several reasons to consider getting one for your workspace.

Large offices are ideal spaces for murals. They can subtly remove the coldness of bare walls from the environment and instead add to the theme and look of the existing design. They’re also more likely to leave customers, clients, and visitors in awe than a simple wallpaper.

Intentionality can make all the difference when choosing a wall mural. For example, warm colors are bold and attention-grabbing, while cool colors can have the opposite effect by setting a more calm tone. Custom wall murals can help make statements boldly or subtly. Using a personal picture can leave a warm impression on visitors. Using a mural to display company information such as its logo and mission statement can set a professional tone and encourage productivity.

To learn more about how you can spruce up your workspace, talk to QC Signs & Graphics today!

Source: https://qcsignscharlotte.com/the-importance-of-wall-murals-in-your-workspace/

The Role Of Signage & Graphics In Rebranding

Your brand is what distinguishes you from the competition. A rebrand allows you to start fresh. If you plan on starting your corporate rebranding or on the final steps to completing your rebrand, look into getting rebranding signage. When customers, visitors, and staff walk into your business, you want them to feel like they are visiting somewhere new. When starting your company’s rebrand, you must have interior, outdoor, and office signs.

Signs play a huge role in corporate rebranding. Depending on your industry, you will want a new corporate business sign. When rebranding, you want your signs and graphics to connect to your new and unique brand identity and create a cohesive corporate environment. You will need various interior and exterior signs to attract business, guide customers, and, most importantly, stand out from the crowd. Signage plays a massive role in brand awareness, boosting your sales, and creating a welcoming office environment.

Make Your Space Memorable with Interior Signs

Interior signs are vital in guiding customers and guests around your business. These signs tell people what kind of brand you are and where to find your products. You want your custom signs to be welcoming for your customers and visitors. Your rebranded interior sign will help you meet your business goals. Interior signs are helpful and essential for your business to meet ADA safety standards.

An example of interior signs would be bathroom and exit signs. You want an eye-catching interior office sign. When designing and planning your rebrand, you want to make sure your interior signs match your business goals. You want your custom office lobby sign to be the first symbol of your rebrand. When rebranding your office lobby, remember that the lobby’s goal is to tell customers and visitors where they are and tell them what and who you are as a brand.

Stand Out on the Outside

Outdoor signs are vital for customers’ overall perception of your brand. Outdoor business signage is essential for brand loyalty. When rebranding, you want to make sure that you build a brand image. Whenever people drive past your business, they will take note of your brand and, with the correct sign, will come and check it out. A great outdoor sign is memorable. Make sure that your outdoor signage is visually creative and bold to communicate your new rebranded business. There are various outdoor business signs to choose from, such as a channel letter sign or an awning sign. If you really want your sign to stand out, try investing in lighted LEDs or neon signs.

If you’re considering doing a rebrand, look into getting custom signs for your business. If you want to learn more in Charlotte, North Carolina, contact QC Signs & Graphics to learn more.

Source: https://qcsignscharlotte.com/the-role-of-signage-graphics-in-rebranding/

Simple Ways To Design Your Office

Office space looks and feels great for all who walk in.

Before you start planning an out-of-budget office renovation, the office could be the cost-effective thing you need to make your office an accurate representation of your brand.

Using graphic designs in an office setting is excellent for visually displaying your company and what it’s all about. Branding takes place in the office; visual language is perfect for showcasing your brand. You want an office space that displays your company’s culture. Design the interior of your office with creative designs, inspirational signs, and slogans.

Essentials of Office Design

There are five main types of office designs:

• Exterior
• Reception signs
• Directional
• Safety
• Environmental signs/graphics

Materials like decals, dimensional, dimensional signs, window film, banners, and wraps help create a professional look for the office that encompasses the company’s core values and brand.

Exterior signs are the first insight people have into your brand. All those who go by your office sign are reminded of your brand and service. A new storefront exterior sign can help your business stand out. Something as simple as having new office door signs is an excellent addition to your company. A great exterior office sign is vital to your brand’s loyalty, and having a well-thought-out and designed office exterior sign will boost the number of customers that go to your business.

When designing your office, be sure to include wayfinding directional office signs. Wayfinding directional office signage is excellent for directing people which way they should go. These signs are great for office lobbies and marking and displaying rooms, wings, and floors. When using these signs to keep the text at a minimum, it is essential to ensure your design is simple and not too distracting. Be sure to use familiar symbols when creating and designing your directional office signs.

When designing office signage for your business, don’t forget ADA signs. They can be well designed and still have easy-to-read information. You can develop custom ADA signs in various ways, using high-quality material. Having these signs lets people know that your business does not discriminate against people with disabilities.  

Popular Signage Options

Arrows are a great example of wayfinding directional signs. When using them, be sure to use them sparingly since they can sometimes be misleading. Make sure to include your company’s branding on the signs themselves.

Adding tiny office design graphics can make a huge difference in workplace morale. Not everyone has the budget for a massive office interior design project. However, adding small office designs is very cost-effective while not requiring you to invest in extensive office remodeling. Try using office lobby signs as a part of your office brand, these office designs can be as simple as architectural and glass finishes, creating immersive space for employees to engage with their work.

Murals are a great addition to an office setting. These office wall graphics are attention-grabbing while still promoting your brand and inspiring your team. Murals are a great addition to foyer entrances, hallways, conference rooms, and employee lounges. Office murals are a great way to tell your company’s story.

New World, New Workplace

As we adjust to new workplace models, your office must reflect that. Try to make your office space as COVID-friendly as possible by creating space to ensure desks are 6-feet apart. There should be signage and window graphics to remind employees and visitors of COVID protocols and practice social distancing. Signs such as floor signs are great for displaying standing zones. Indoor signage on walls, cubicles, windows, and doors is a great way to remind everyone of COVID policies.

QC Signs & Graphics is Charlotte’s corporate office designer. We offer all your office design needs to ensure that you have an office space reflective of your company and brand. We are Charlotte’s go-to for all things office designs and graphics. If you are in the Charlotte, North Carolina area, we create signs for custom office design so that your office space is an exact reflection of your company. Contact one of our corporate office designers in Charlotte for a quote.

Source: https://qcsignscharlotte.com/simple-ways-to-design-your-office/

How Ada Signs Can Help Your Business In 2022

The Americans with Disabilities Act (ADA) of 1990 required businesses to be considerate of the disabilities of employees, and people in general, by making their spaces more accessible. Since then, ADA signs have become an important consideration in the architectural, construction, and signage industries. Businesses are required to put up signs that are easy to read for those that are visually impaired. ADA-compliant signs are a significant way to let people know your business is inclusive and focused on making accessibility a priority.

The Benefits of Using ADA Signs in Charlotte for Businesses

Some of the ways your business can benefit from the addition of ADA signs are:

• Creating an environment that welcomes everyone.
• Meeting the needs of a whole new demographic and thereby increasing customer base.
• Enhancing the design of your space.

ADA Signs in Charlotte Make Sure Everyone Can Participate

ADA compliant signs that are well designed in addition to being easy to read are beneficial to all stakeholders of a business. It is very important for businesses to make sure they nurture an inclusive environment.

Some ADA signs are required to be braille signs. Visually impaired customers will immediately feel welcome and at home when they feel included. Having braille signs helps them navigate your business without needing assistance. This ability for independence is at the heart of ADA regulations.

ADA Signs Improve Customer Experience

ADA signs in Charlotte can also help customers navigate stores better. Braille signs are not a necessity in all spaces. But having them or signs with raised characters can help those unfamiliar with your store find their way around much more easily, adding to customer satisfaction.

Custom ADA Signs Enhance Design

Having custom ADA signs can be a striking addition to the visuals and themes of your location. There’s no reason at all for ADA signs to be bland and boring. Customize them with different styles and colors. ADA signs in Charlotte can help add to the overall look of your office or store by being made especially for the room’s style. Adding a company logo is a great idea to be accessible in a stylish way!

For any questions about how to up your style game while increasing accessibility, contact QC Signs & Graphics and get your custom ADA signs today!

Source: https://qcsignscharlotte.com/how-ada-signs-can-help-your-business-in-2022/

Various Ways Custom Wall Murals Can Benefit Your Business In Charlotte!

Is your business looking for a new and creative way to breathe new life into your space? Well-designed interiors say a lot about your business in Charlotte, NC. This gives you a more professional image. It also creates a more pleasant atmosphere for both your customers and employees.

One effective way to liven up your space is through wall murals. These are printed vinyl adhesives that are applied to your empty wall spaces. Murals are a great alternative to paint and wallpaper.

Custom wall murals can be designed in many different ways. This gives you plenty of opportunities to use these signs for your benefit. Here are some examples.

Wall wraps enhance your business space.

Creating the right atmosphere can have a significant effect on your business. It can influence the mood of your customers and of your employees. A convenient way to transform your space is through wall graphics and murals.

Blank, white walls can make customers feel uncomfortable. By adding vinyl murals, you can turn your walls into attractive features inside your space.

This is especially helpful during holidays. Vinyl murals make it easy to add seasonal décor. This lifts the ambiance of your business space and creates a better customer experience.

Office wall murals show off your business branding.

Branding is important for any business. This is how you show customers why you are different from the rest. And wall wraps help you achieve this.

Since vinyl murals are customizable, you can design your walls in any which way to boost your brand. You can do top to bottom murals with your business name or initials. You can also add your logo to your wall spaces.

Lastly, even without your name and logo, using your brand colors is enough to highlight your brand.

Wall murals help increase your sales

Research shows that a consistent display of your brand can increase revenue by up to 23%. Also, 43% of customers spend more money on brands that they are loyal to.

As we have established, wall graphics and murals are excellent branding tools. These help boost your brand around your space. The more familiar customers are with your brand, the easier it is to trust your business.

Vinyl murals on your walls also give you a unique advertising opportunity. You can add images and highlight product features using your wall spaces. This is a simple yet effective way to gain interest and affect the buying decisions of your customers.

High-Quality Wall Graphics & Murals in Charlotte, NC

Improve your business atmosphere and create a lasting impression on your customers! Let QC Signs & Graphics deliver high-quality sign solutions for your business needs today.

Our team only uses the best vinyl materials and advanced technology to create your murals. This makes sure we can deliver excellent products that impress your customers in Charlotte.

Whether you need wall graphics or office wall murals, our team can help! Contact us today and receive a free consultation with our sign experts.

Source: https://qcsignscharlotte.com/various-ways-custom-wall-murals-can-benefit-your-business-in-charlotte/

7 Tips To Design The Perfect Channel Letter Signs For Your Business

Signs are a crucial part of marketing your business. They need to catch people’s eyes, so they’ll be attracted to come into your store. Channel letter signs are a great way to do that for any business in Charlotte, NC. They’re perfect for displaying your name and other important information. We’ll show you some examples to get you inspired.

Storefront Channel letters are outdoor building signs placed in front of a business. They’re used for everything from restaurants to offices.

The signs are made with metal backers and acrylic faces. The signs are typically illuminated with LED bulbs.  They’re customizable, so you can put whatever message you need on them. You can also decide on the color, shape, size, and font of the letters to create your own custom LED channel letters sign.

In general, front-lit letters are used. This means that the illumination comes from the face of the sign and shines through the letters. But there are other options, such as reverse and backlit channel letters. Each option will have a different effect. It’s all about getting noticed. But, how do you design the perfect channel letter sign?

The most important thing is to pay attention to the design. You can do this yourself, but the market is very competitive, and an expert might make you stand out from the crowd. Try asking your sign company if they offer any creative services – we do!

Here are seven tips to ensure success:

1. Is Your Channel Letters Sign Too Big?

Regardless of what kind of sign you get, you’ve got to think about the size. Visibility and legibility are key terms here. Make sure the letters are big enough to be seen from a distance but don’t make them so big that up close, they might look absurd.

2. Customize the Shape

Nowadays, you can get an LED-backlit sign from your sign company that is customized for your needs. Think of them as oversized letters. However, you’re not entirely limited to letter shapes. You can also customize the shape of your sign with other symbols and shapes to match your brand. Connect with our team, which can help you see all the possibilities.

3. Choose the Right Font

Picking a font is also a big part of creating your letter sign. You can choose many types of fonts to match your brand’s style. It is even possible to use your own custom font to make your sign entirely unique to your company. The visual identity of a brand relies heavily on typography, so don’t underestimate the importance of choosing the right font.

4. Pick Strong Colors for Your Custom Channel Letters

Signs need color too. You can pick from many bright colors with LED channel letters, which is one of the reasons that they’re so popular. LED letters to come in a wide variety of colors and lighting options. For starters, companies can make sign housings out of colored plastics or other materials. Furthermore, they can light your sign with different colored LED bulbs for an even better effect.

5. Consider Placement of Your Sign

The placement of your storefront channel letters is incredibly important for the effectiveness of your sign. It needs to be clearly visible and in a prominent location in your building. These signs are usually the first thing visitors or passersby see, so make sure that you make a good first impression.

6. Don’t Forget Design

This is more relevant to business owners who have a lot they want to say in their channel letter signs. You might want to add a slogan or abbreviation if you have more than one word in your name. You’ll have to figure out how to make it look tidy and professional while taking up an appropriate amount of space. Considering the overall design of your sign is crucial to ensuring that it looks good and conveys the right message.

7. Safe and Effective Installation

Last but not least, mounting. This is another part of custom channel letter signs easily overlooked. For storefront channel letters, installation is one of the essential parts of putting up a sign. Ensure that your sign is safely installed by a professional in an effective manner.

Contact us for a free consultation to help design the best channel letters sign for your business anywhere in Charlotte, NC.

Source: https://qcsignscharlotte.com/7-tips-to-design-the-perfect-channel-letter-signs-for-your-business/